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Opportunities and marketing tips

How to pitch your story to Wattpad
How to pitch your story to Wattpad
Any writer is now able to pitch their story for Wattpad Originals in our new always-open general submissions opportunity. Wattpad Originals are a diverse collection of high-quality stories, giving readers the chance to indulge in top-tier content and support their favorite creators. Wattpad Originals can be unlocked with Coins or a Wattpad Premium+ subscription, or wait to unlock ongoing Originals for free.
Webinar: How to perfect your story pitch
Webinar: How to perfect your story pitch
Are you having trouble answering the question “What is your story about?” clearly and concisely? Are your pitches not as captivating as your know your story will be? In this interactive video, Content Expert Harry Hanson spills the secrets about what Wattpad scouts are looking for in your pitches. He will walk you through how to ‘sculpt’ the premise of your story by highlighting specific storytelling elements and leaving others behind.
Hook your readers with tags and story description (video)
Hook your readers with tags and story description (video)
Crafting a captivating story is no small feat, but getting readers to discover and engage with your content is a whole new challenge. In episode 4 of Story School, we explore the power of two essential tools in your Wattpad toolkit: tags and story descriptions.
Tagging your Wattpad story
Tagging your Wattpad story
If you had to describe your story in a handful of words, which ones would you choose? Wattpad uses tags to tell readers what your story is about. Tags also make your story more discoverable by allowing it to appear in several different locations across Wattpad—from search to tag pages and readers’ home feeds. Optimize your discoverability by using words that are accurate and relevant to your story. 
How to pull effective quotes from your Wattpad story
How to pull effective quotes from your Wattpad story
Quotes from your story are a great promotional tool to pull your readers in and get them curious about your story. But how do you pick the quotes that will resonate with your readers and leave them wanting more? This guide will help you find the hidden gems in your story that you can use in promotion, descriptions, and more.
Writing chapter summaries
Writing chapter summaries
Chapter summaries. They might seem like a chore, an extra step in the already daunting task of writing a book. But trust us, they’re a secret weapon for writers at any stage of the game, from the initial brainstorming to the final draft. Think of them as miniature outlines, helping you stay on track, identify plot holes, and refine your story.
Getting started on social
Getting started on social
Name recognition is a powerful catalyst for funneling readers toward content. In fact, it’s the number one reason someone buys a book! People are spending more time online now than ever before. That means that as an author, it’s critical to self-promote and get yourself out there.
A guide to titling your chapters
A guide to titling your chapters
Chapter titles are more than just labels; they’re mini hooks designed to grab a reader’s attention and leave them wanting more. When it comes to serialized fiction where chapters are released gradually, your titles need to do double duty: entice readers to purchase and avoid spoilers. Here’s how to master the art of crafting compelling chapter titles.
How to effectively promote stories
How to effectively promote stories
Want to get your story out there, but don’t know how? You’ve come to the right place! Below we discuss how you can promote your story on Wattpad, on social media, and among your inner circle.
Writing a story description
Writing a story description
As a writer, you know how important it is to hook your reader in your first few chapters - but when you post your story to a site like Wattpad with so many stories, you also need to consider how to hook your reader in the first place. After your cover, your logline and story description are your best chance to convince a reader this story is for them, so it’s important to be very clear when describing the basics of your story.
Engaging with your audience on Wattpad
Engaging with your audience on Wattpad
Wattpad is not just a collection of stories; it’s a community that thrives thanks to engaged readers and writers like you. As a creator, it’s important to have an audience because they offer feedback, help get your work exposure, and validate your writing. If you’re looking to amp up your engagement on the platform, you’ve come to the right place.
Writing a series description for Wattpad
Writing a series description for Wattpad
When writing a Series Description it is important to be as clear as possible about the kind of experience a reader will have with your series. Remember, the Series Description is only the beginning of hooking your reader - it doesn’t have to explain the whole story or series to them, just give them enough to know whether they should click on your story to learn more.
Styling your story
Styling your story
They say not to judge a book by its cover, but first impressions matter when prospective readers are browsing stories. Stories with covers get 23x more reads than those without. Your best shot at getting a reader's attention? A striking, click-worthy cover that is a clear reflection of the story you've written. A great cover will tease what's inside or speak to one of the major themes. Here are some tips on how to maximize your story's appearance.
Covers 101: Winning at DIY cover design
Covers 101: Winning at DIY cover design
First impressions matter. As the gateway to your story, a great cover can be a game-changer. At the same time, it can be paralyzing to try to sum up all of your words and ideas into a single image. For that reason, many writers are intimidated by the cover process. Our aim with this module is to give you a few practical steps to build your cover confidence!
Sell your story
Sell your story
Creating the right cover for your genre, whether it's contemporary romance, young adult, paranormal, or otherwise, comes down to selecting the best imagery, fonts, and color schemes to represent your story. In this article, we share some common cover elements for these popular genres.
Branding yourself
Branding yourself
Your brand is a fancy way of referring to the presence you provide to the people who connect with you. As a writer with professional aspirations, it’s important to think about this as a step on your career path. Creating a few simple designs for your brand can help elevate everything you do in the public sphere, whether on Wattpad or social media. We’ve broken some ideas down into concrete steps for you to follow on your journey to becoming a household name.
Understanding your story analytics on Wattpad
Understanding your story analytics on Wattpad
Story Statistics is a feature built to help you analyze your story’s performance. This resource will help you gain a better understanding of the Engaged Readers metric on Wattpad.